ETR University

by Craig Ballantyne

#1 Wealth Attraction & Success System

Make the Money and Get the Freedom You Want

Early To Rise University is the go-to resource for high-performing executives and entrepreneurs looking to gain a slight-edge, become massively successful, and receive the step-by-step blueprints needed for making more money, getting more done, and still having time to enjoy the finer things in life.

Make More Money

  • Build a Great Business

  • Get Recurring Revenue

  • Build Passive Income

  • Create Your Big Idea

  • Learn How to Sell

  • Become a Master Copywriter

Get Started Online

  • Get a Website Fast

  • Outsource the Tech Details

  • Get Free Traffic

  • Convert Leads to Customers

  • Make Money with Email

  • Recruit Top Affiliates

Boost Your Productivity

  • Boost Your Productivity

  • Look & Feel Better

  • Get the Success secrets of the Millionaire's mind

  • Stay on Track

  • Lose Weight Fast

  • Diet Secrets for Success

Whether you're a start-up founder, solo entrepreneur, the CEO of a $5-million company, or the next Mark Zuckerberg, Sara Blakely, or Elon Musk, Early To Rise University is the #1 way to build a 7-figure business and get the secrets on how to live the life of your dreams.

Testimonials

"The principles you'll learn in Craig's system are essential for every busy entrepreneur, as well as any busy parent who wants to feel accomplished each day. It has not only changed my life, but the lives of my children as well."

- Isabel De Los Rios
Co-founder / BeyondDiet.com

"The Perfect Day Formula is awesome. It showed me how to create my Perfect Day, and it is amazing. Now in my ‘2-hour mornings’ I get as much work done as I typically do in an 8-hour day. I’ve already moved things before my kids are awake, and now the rest of the day is just a bonus. I hope that you try it. You’ll get 10 times more stuff done."

- Tyler Bramlett
Best-selling fitness expert

"If you want the focus and strategy you need to dominate in your career, then Craig's Perfect Day Formula is for you! This (Formula) has given me the financial – and time – freedom that I had always dreamed about. And thanks to Craig's system I have an even bigger plan in place to take my business to the next level."

- Russell Brunson
Serial Entrepreneur and super affiliate

Unlimited
Access

Learn what you want, when you want to, 24 hours a day, 7 days a week. Devour the content as fast as you like.

Increase Your Productivity

10x Your Productivity And Add More Family, Fun, And Freedom Back Into Your Life In Just A Few Days

Over 100
Lessons

Guaranteed To Motivate and Coach You To Get More Done, Make More Money, And Still Get Home On Time For Dinner.

Start Living Your Dreams

Discover the time-tested and research-proven secrets to working smarter, not harder, so you can live your dreams, make all the money you want, and still have time for your family.

What's Included

Over 100 Online Lessons • 24/7 On-Demand • Wealth Building & Productivity

If you want to make money fast, nothing works better than a product launch.

Tired Of Being Overworked, Sacrificing Your Health, And Missing Out On Time With Your Family?

Craig Ballantyne walks you through creating your Perfect Life plan and helps you control your days... and your life.

In this fun and easy follow-along video series, world-renowned fitness expert and weight loss guru, Craig Ballantyne, shows you how to lose weight and get back in shape fast.

In this 7-week series, Craig shows up in your email inbox each morning with a video message to fire you up, give you the support you need, and to hold you accountable as you take action and make big changes in your life.

Online Marketing 101-How to Get Leads & Make Sales

This full course gives you all the tools you need to hit the ground running.

CEO Tools and Leadership Skills

In this special program, you’ll get a peek into the mind of a $250-million CEO’s toolbox and leadership skills.

Advanced Internet Marketing MoneyMaking Blueprint

In these informative and entertaining videos, you’ll discover how to turn your expertise and knowledge into money.

ETR Copywriting 101 Course

Copywriting is “salesmanship in print,” and being able to sell is the number one function in your business.

In this set of Craig’s BEST presentations ever, he helps you design your perfect personal and professional life.

Get the same website traffic secrets that people have paid over $2,000 for.

PDF using Product Blueprints

This is a clone of The Perfect Day Formula but using Kajabi's New Feature: Product Blueprints...

ETR 7-Figure Advanced Selling Sessions

In these advanced selling sessions you’ll discover how to MAGNETIZE MONEY from the comfort of your own home, or when you speak on-stage, or even just from sending a simple email.

Management Rhythms Blueprint

Discover the 5 CRITICAL management rhythms that can turn your company into data-driven, growth-oriented, high performance organization.

The Social Cash Machine will help you turn your followers into dollars, setting yourself apart from all the others in your industry. This video-based course includes multiple videos, in addition to accompanying worksheets and scripts. You can find these to the right of the screen while watching course videos, and are encouraged to fill them out as you learn about how to make the most of your own Social Story Selling.

Social Selling Fast Start

1-Day - 1-Day - 2024 Vision Planning Mindset

1-Day - Millionaire Mindset

Testimonials

"Craig was the first person to push me on the importance of creating my Perfect Day — a habit that is the secret behind all of my accomplishments. He is always an inspiration. As a busy mom of two young kids, I strongly believe this Formula is required if you wish to accomplish something big!"

- Diana Keuilian

Author of The Recipe Hacker

"Craig's system created a powerful, lasting improvement in my productivity. His mastery of critical life skills is one of the many reasons why I invite him to speak at my youth entrepreneurship events each year."

- Simon Black

SovereignAcademy.org

"It might feel like a stretch to imagine having a perfect day, but when you learn how to master the ideas Craig shares in his formula and you focus on what really matters, you'll be able to make better decisions, achieve your goals and create the life you want."

- Joe Polish

Genius Network

Payment Options

One-Time Payment

$7,864

NOW ONLY

$997

Payment Plan

$7,864

FOR THREE PAYMENTS OF

$397

About Craig Ballantyne and Early to Rise University

Early To Rise University founder Craig Ballantyne overcame crippling anxiety attacks using his Perfect Day Formula to go from struggling entrepreneur to the owner of multiple 7-figure businesses that serve over 350,000 people each day.

Craig is also the author of five books and 10 self-improvement programs that have sold hundreds of thousands of copies in over 100 countries around the world. Ballantyne has been named one of the 100 greatest and most influential leaders in his industry, and is known as The World's Most Disciplined Man.

His courses, coaching programs, and one-on-one mentoring plans take you step-by-step through a complete blueprint to success, wealth creation, and expert status in any industry, giving you the financial prosperity and security you desire in life.

At Early To Rise University, you’ll receive a world-class, MBA-level education in how to make more money, get more done, and still get home on time for dinner. Since 2001, we’ve been helping millions of men and women become more successful and have more freedom in life.

If you want to live life on YOUR terms, if you want to be your own boss, if you want to take full control of your future and stop relying on anyone else, then you’re in the right spot.

It’s our mission to transform the lives of 10 million people — just like you — physically, mentally, emotionally, and financially. Our entire company is based on this one simple goal and nothing will stop us. That’s why you’re getting access to this incredible opportunity today at a fraction of the investment you’d make in a traditional University education – and one with faster and more real-world applicable results than anything that college could ever teach you.

Thank you for becoming a part of the Early To Rise University program. It’s going to change your life, help make you wealthy, and give you the life you desire and deserve.

Sincerely,

Craig Ballantyne
Founder, Early To Rise University

Early To Rise and our Course Instructors have been featured in

Your Worry-Free 100% Satisfaction Guarantee

At Early To Rise University, we guarantee your satisfaction. We guarantee that you’re going to love the 100+ lessons and the frequently added new programs to your course curriculum.

But if at any time during the first 60-days of your education you are unsatisfied with all of the incredible courses you have access to, including the ETR Copywriting Programs, the Done-for-You Internet Marketing Blueprints, the CEO Tools and Leadership Courses, and the Daily Energy Follow-Along Videos, just let us know and we'll be happy to process a full refund with no questions asked.

All you need to do is contact us (by email or phone) for directions on where to return your bonus Perfect Day Formula Kit by mail, and we’ll give you 100% of your money back. (Note: Shipping and handling charges excluded.)

So please try out all of the courses in your first 60 days. And if you aren’t fully satisfied, just let us know. There is no risk to you, and you have no worries about your satisfaction here at ETR University. Plus, we’re happy to let you keep all of the digital bonus materials that we give you.

You are so protected by this guarantee, and we are so confident that ETR University will give you the greatest results ever, that again, you can rest assured knowing that there is NO risk to you at all.

Our Customer Satisfaction team is always standing by to assist you. You can contact us anytime at 1-800-965-4172 or at [email protected].

Frequently Asked Questions

How long do I have access to the platform?

Once you register you will have complete lifetime access. You have access the platform as often as you like.

Is there a physical University to attend?

No. This university is online only for your convenience to be accessed anywhere, anytime, on any mobile, laptop, desktop, or tablet.

Can I make payments on the $997?

Yes. You may setup a payment plan for 3 payments of $397. You will gain immediate access after your first payment has processed. By completing the remaining 2 payments of $397, you guarantee your lifetime access.

How long will it take to complete?

That depends on you. There are over 100 lessons, videos, and audios on the platform. We suggest you do 1 segment per day, 5 days per week, and check back frequently for all of the new material we are adding. At this pace, you'll continue learning, earning, and improving in one year. However, we also recommend that you repeatedly study the courses you find important. Research shows that "repeated content is retained better over time.”

Who is this best suited for?

Entrepreneurs, high-achievers, and success-oriented people that want to make more money, get more done, get more out of life, and still get home on time for dinner. It doesn't matter if you're a start-up, a solo entrepreneur, or the CEO of a $5 million company, Early To Rise University is the #1 way to build a 7-figure business and show you how to live the life of your dreams.

Payment Options

One-Time Payment

$7,864

NOW ONLY

$997

Payment Plan

$7,864

FOR THREE PAYMENTS OF

$397

Call us today!
Phone: 1-800-965-4172
Email: [email protected]

© 2026 Early to Rise | Terms of Service | Privacy Policy | Contact Us

Mission

Our Purpose

Is to guide individuals toward greater clarity, confidence, and aligned living — through meaningful coaching and intentional growth.

  • Create space for self-discovery and personal breakthroughs

  • Empower action through clarity and mindset shifts

  • Support growth with empathy, structure, and accountability

  • Encourage purpose-driven choices and long-term fulfillment

  • Build lasting transformation through deep, honest conversations

Process

Our Coaching Process

1 - Book Your Free Discovery Call

We’ll connect to explore your goals and see if we’re the right fit.

2 - Clarity & Roadmap

Together, we define your vision and create a personalized plan for growth.

3 - Weekly Coaching Sessions

We meet regularly for powerful conversations, tools, and accountability.

4 - Sustainable Transformation

You walk away with clarity, confidence, and lasting mindset shifts.